How to Tell if Your Copywriter is Good
If you're interested to make money online, you're going to have to have a website. If you would like that website to bring in profits, it has to be written extremely well. Unless you are already a copywriter yourself, it's smart to hire someone who is well-qualified to write the text for your website. An expert copywriter will bring in lots more money than you would ever even be able to hope to see if you attempted to do all of the writing by yourself. Apparently, though, not every copywriter is as good as the next copywriter. Some are really gifted. Some dream of having talent but are merely trying to make some bucks because they've heard that online copywriting is easy. Here is how you will be able to tell them apart.
Does the writer have his or her own web site? Any copywriter who wants to create web copy should have a web site that contains their bio, a resume, several samples and anything else they want to share. If the copywriter doesn't have his or her own website, how will they help you put up yours? Pay attention to the copy on their site also. If it is replete with errors this is a bad sign.
How well do you react to the copy on the copywriter's site? This is more involved than just noting grammar mistakes. Does the text cause you to have any type of emotional response? Does it help you this contact form like the copywriter? Does the web copy make you want to follow up and learn more about them? Does the website copy make you want to jump to hire them right away? Does the copy make you feel like you must get out of there? Does the copy push you to be upset? These are all vital reactions and you need to pay attention to them.
Perform a bit more background search on the copywriter. Seek reviews for the copywriter on unbiased websites and online discussion boards. It is probable that the only reviews on the copywriter's web site are going to be glowing ones. Conduct a search for the copywriter's name to see if any reviews or testimonials pop up in places that are not run or that cannot be manipulated by the writer. These pstings demand your extra attention. You need to also ask the writer to give you a couple of references. Be sure that you follow up and really get ahold of those references and obtain an honest opinion from them.
It is vital to actually browse through any samples provided to you by the writer. Ask for a few more samples than can be read on the writer's website. This is especially vital if the copywriter claims he or she is an expert in a certain field. When the writing feels like it was stolen from Wikipedia or is especially vague, you need to find a different writer.
There are a number of different ways to discover if a copywriter is worth spending your money. It is essential to do your homework and look beyond the writer for information as to his/her reputation and character.